Amazon fee structure
8–15% referral + $0.99 per-item for Individual plan (waived on $39.99/mo Professional plan). Amazon takes a referral fee on every sale (typically 8–15% depending on category) plus a per-item closing fee on media products. FBA fees are separate.
Who sells well on Amazon
Branded products, private label, books, electronics, household.
How shoppers find products on Amazon
Search-driven — Amazon SEO + sponsored ads are the main discovery engines.
Key Amazon concepts
- FBA fulfilment
- Vine reviews
- Sponsored Products ads
- Buy Box optimisation
- Brand Registry